Steelbird launches first-of-its-kind campaign to promote safe riding among women

With a  mission to educate thousands of school and college going girls on safe two-wheeler riding Steelbird has kick started a campaign 'I am Eve - I ride with pride'. The campaign is running through various colleges across Delhi NCR in due course of time.

The campaign

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Construction begins on Kentucky assembly line for first US-produced Lexus

With the first steel column now in place, construction is officially underway on the future assembly line of the first US-produced Lexus. Toyota Motor Manufacturing, Kentucky, Inc. (TMMK) commemorated the milestone earlier by having members

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Mazda to delay Skyactiv-D clean diesel engine launch in North America

Mazda North American Operations announced that the launch of its Skyactiv-D clean diesel engine in North America is being further delayed from its Spring 2014 announced debut timing.

While Mazda understands its Skyactiv-D can meet emission regulation

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Phil Floraday joins Hyundai Motor America communications team

Hyundai Motor America announced Phil Floraday as Manager, Midwest Product Public Relations. Floraday is an eight-year veteran of the automotive industry and will be based in Superior Township, Mich. at the Hyundai America Technical Center, Inc. facility.

Prior to

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2014 Silverado and Sierra light-duty trucks earn 5-star overall vehicle score

The regular and double cab versions of 2014 Chevrolet Silverado1500 and the GMC Sierra1500 have received the highest possible 5-star overall vehicle score for safety as part of the National Highway Traffic Safety Administration's New Car Assessment Program.

Joining

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Subaru celebrates production of 20-million units in Japan

Fuji Heavy Industries Ltd. (FHI), the maker of Subaru automobiles, announced that cumulative production of Subaru vehicles in Japan has reached 20-million units since the start of production in 1958.

FHI held a ceremony at Gunma Yajima Plant which

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Rolls-Royce Motor Cars announces limited series Ghost V-Specification

Rolls-Royce Motor Cars announced the launch of Ghost V-Specification; a limited series of Ghost and Ghost Extended Wheelbase motor cars that will be available for customers to commission from January to June 2014.

"This limited series celebrates one of Ghost's defining

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Chevrolet appoints Paul Edwards as Vice-President of US Marketing

Chevrolet has announced the appointment of Paul Edwards as US Vice-President, Chevrolet Marketing. He will report to Chevrolet Global Chief Marketing Officer Tim Mahoney, effective immediately.

Edwards, 44, has been Executive Director of General Motors' Global

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Mark Hopkins joins Kia Motors UK as Marketing Director

Mark Hopkins has joined Kia Motors (UK) Ltd as its new Marketing Director at the company's head office in Walton-on-Thames, Surrey.

Hopkins, previously Head of Marketing for Volkswagen Commercial Vehicles, brings a wealth of automotive consumer marketing

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JLR launches recruitment campaign for world-class manufacturing team

Jaguar Land Rover has launched the first significant campaign to recruit 1,400 employees at its new state-of-the-art Engine Manufacturing Centre based at the i54 South Staffordshire business park near Wolverhampton. The first phase will see the creation of

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Nissan names Derrick Hatami as Vice-President, Sales for US

Nissan has named Derrick Hatami to the position of Vice-President, Sales, for the US, reporting to Fred Diaz, Senior Vice-President, Sales & Marketing and Parts & Service U.S.A.

In this role, effective January 13, 2014, Hatami will lead the Nissan Division team with

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