India Yamaha Motor adopts a unique door-to-door approach to reach out to its scooter customers

India Yamaha Motor has come up with a very unique initiative to attract its niche target audience of young urban women for its new scooter Ray. The company has come up with an exciting 9-day campaign to promote its scooter Ray during the festive season.

The campaign

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Boeing delivers the 7,370th 737

Boeing delivered the 7,370th 737 to come off the production line to Indonesia-based Lion Air. The airplane is Lion Air's 75th Next-Generation 737.

The Boeing 737 is the best-selling commercial jetliner of all time with total orders exceeding 10,100 airplanes,

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Renault triumphs at the Future Car Challenge

Renault collected four awards at the annual Brighton to London RAC Future Car Challenge winning categories for the ZOE supermini and Kangoo Van Z.E. as well as scooping the overall prize.

The event, sponsored by RAC Motoring Services was first introduced in

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Ford of Britain appoints new Fleet Director

Phil Hollins has been appointed Director, Fleet Operations Ford of Britain, taking over from Kevin Griffin, who has held the role since 2003. Kevin has been appointed Director, Commercial Vehicles Ford of Europe. Both appointments are effective January 1, 2013.

Phil

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Infiniti comes to Hull

The expansion of the Japanese performance automotive brand continues in the UK with the opening of its next Infiniti centre based in Hull. This opening represents the seventh Infiniti centre in the UK with more on the way.

Maintaining the Infiniti principles of offering

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Renault Premium Lander sets new standard for PJ Webb

South Wales based aggregate haulage company, PJ Webb Haulage Ltd., has taken delivery of its first Renault truck, a new 8x4 Renault Premium Lander 460, with Optidriver gearbox. The outstanding performance of the vehicle, supplied through Renault Trucks

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Toyota appoints BCA as consolidated vehicle remarketing partner from 2013

BCA, in partnership with Ambrosetti UK, has been awarded the contract to deliver vehicle de-fleet and remarketing services to Toyota (GB) PLC ('TGB') from January 1, 2013. This will include all Toyota and Lexus used vehicles from TGB, Toyota Financial Services (UK)

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Toyota celebrates start of new Auris production at Burnaston

Toyota's proud record of manufacturing in the UK reached another landmark with the official start of production of the all-new Auris at its Burnaston factory. Dr. Vince Cable, the Secretary of State for Business, Innovation and Skills, welcomed Toyota's continued

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McLaren GT reinforces technical team with new high-profile appointments

As further strengthening of the McLaren GT technical team, and as part of the strategy to accommodate the expanding operations, the British race car manufacturer is announcing three high profile appointments. Andrew Bailey moves to the role of Operations Director,

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The new Ibiza Cupra: The essence of Seat

Seat has officially raises the bar in the supermini class with the introduction of the sensational Ibiza Cupra. Shown first as a concept during April's Beijing International Automotive Exhibition, the Ibiza Cupra is now unveiled in barely touched production form.

The Ibiza Cupra is the very

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Mikkelsen first to win back-to-back IRC titles

Skoda UK Motorsport's Andreas Mikkelsen has become the first driver to successfully defend his Intercontinental Rally Challenge title, after finishing 2nd on the final round, the Cyprus Rally, in his Fabia S2000.

Partnered by Ola Floene, who retains the co-drivers' title,

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