Alfa Romeo opens the doors to its historical museum in Arese; celebrates 105th anniversary

Alfa Romeo is celebrating its 105th anniversary by opening its historical museum in Arese, Milan, Italy to the public. The museum, which is named 'La macchina del tempo - Museo storico Alfa Romeo', is at the heart of an immersive brand centre which also bookshop, cafe, test-drive

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Seat announces the winning project for its future digital museum

Seat has selected the winning project for its future digital museum at Archithon, a hackathon inspired contest with the participation of 20 students from Spanish schools of architecture and another 20 from German schools. The students worked in teams for

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Seat announces a hackathon for architecture students to design its digital museum

Seat aims to assemble all of its past history and display it to the public in the most innovative way in a digital museum. The backdrop of the project is a hackathon-style event that begins on May 15, 2015 with 40 architecture students from Spanish and German schools working in

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Jaguar Land Rover Heritage supports 'largest parade of classic cars' Guinness World Record attempt

Jaguar Land Rover Heritage is supporting Coventry Transport Museum's attempt to set a new world record for the 'largest parade of classic cars' ever assembled, and is calling on classic Jaguar and Land Rover owners to register their interest and take part in this

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Heritage Motor Centre's collection awarded 'Designated' by Arts Council England

Warwickshire's motor museum at Gaydon has been added to the Arts Council England's roll call of nationally important Designated collections.

The Arts Council's Designation scheme is a mark of distinction awarded to the finest cultural collections

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World premiere of the world's first Porsche design 'P1' on the fifth anniversary of the Porsche Museum

Since the construction of the first sportscar to bear the Porsche name - the Type 356 from 1948, Dr. Ing. h.c. F. Porsche AG has been regarded as the world's leading sportscar manufacturer. Yet the company's history dates back to a much earlier period - In 1898,

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The same car in the same place, but 85 years later

On April 14, 1927, the first mass-produced Volvo car rolled-off the production line at the Lundby factory in Goteborg. Now, 85 years later, the Volvo Group is one of the world's largest manufacturers of commercial vehicles and Volvo Car Corporation sells almost 500,000

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40 years of the 911 Carrera RS 2.7; Porsche at Techno Classica 2012

Porsche Classic will be exhibiting from 21-25 March, 2012 at the biggest Classic trade fair in the world in Essen, this time showcasing its comprehensive service offering on a stand with more than twice the area compared with last year. A particular highlight is the

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