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16.12.14
Wheelsology
The car company is joining some of the world's most
respected retailers and exclusive fashion brands in the state-of-the-art centres which attract over 70-million visitors per year. The two new stores are designed to be semi-permanent structures and will have cars on display as well as a range of cars standing by for immediate test drives*.
"Westfield centres offer world-class retail environments where a premium brand like Infiniti will feel naturally at home. The opening of the Infiniti stores provides us with a further great opportunity to get close to our customers, and to be able to share with them Infiniti's exciting and innovative spirit," said Francois Goupil de Bouille, Infiniti Vice-President for Europe, Middle East and Africa.
The walk-in stores will be changing their displayed model of choice on a regular basis giving visitors a chance to get up close and personal with the latest models and discover Infiniti's distinctive approach to design and technology.
Each store will also have a separate special VIP waiting area for those who want to take test drives during their visit to the Westfield sites, located close to the valet parking area.
Initially, visitors will be able to experience the new Infiniti Q50 2.0 Turbo, which will be on show at the centres and also available for test drives. Infiniti staff will be on hand to explain the car's advanced features and demonstrate its performance and handling abilities around a special on-road route close to each of the centres. No advance booking is necessary; customers can simply drop in at the store or the test drive area, but advanced bookings can also be made by calling Infiniti at Westfield Stratford City or Westfield London.
Posted in: 2014 Infiniti Q50,Europe,Francois Goupil De Bouille,Infiniti,Luxury,New Store/Showroom,Switzerland,Westfield
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