McLaren announces the appointment of a new Regional Director for the Asia Pacific region

McLaren Automotive has announced the appointment of David McIntyre as Regional Director for the Asia Pacific reporting to Jolyon Nash, Executive Director for Global Sales and Marketing.

McIntyre, 42, brings 19 years experience of working with luxury automotive brands
globally with the last nine years in the Asia Pacific region.

"The Asia Pacific market is becoming increasingly important as McLaren continues to grow its presence in the region, highlighted recently with the launch of our first region-specific model, the 625C. David brings a wealth of knowledge and experience of the luxury automotive markets from around the world, and especially in this region, and will be a real asset for us," said Nash.

"I couldn't be more excited to join McLaren Automotive," said McIntyre. "It is a company I have watched closely since launching in 2011, and it has made a real impact in the Asia Pacific market, quickly establishing a strong fan- and customer-base across the region. 2015 is shaping up to be a key year with the launch of the much anticipated Sports Series, and I am looking forward to the challenge and joining the McLaren family."

McIntyre will be based in the company's Shanghai office when he starts on February 1, 2015. He replaces Mirko Bordiga who is leaving McLaren for another role within the industry.

Posted in: Asia Pacific,China,Jolyon Nash,McLaren,McLaren Automotive,Mirko Bordiga,Regional Director,Shanghai