BMW Motorrad celebrates its 90th anniversary, world premiere of the new BMW R nineT

The BMW Museum in Munich provided a worthy setting for a very special anniversary in the company history of BMW AG - 90 years of BMW Motorrad. The climax of the event was the world premiere of the BMW R nineT.

"90 Years of BMW Motorrad, that's 90 years of eventful
history with countless milestones, great sporting success, legendary models and protagonists whose names live on to this day," said Stephan Schaller, President of BMW Motorrad.

"The BMW R nineT captures the essence of 90 years of BMW Motorrad fascination. It combines the concept of a pure, classic boxer roadster with innovative technology to create a highly emotional motorcycle."

Reduced to the absolute essentials, the nineT has an impressive hand-crafted feel with high-end materials, elaborate surfaces and a great attention to detail. With its modular concept it also provides the maximum in terms of customization options. The model embodies the genuine, stress-free joy of motorcycling - whether relaxed cruising or sporty, dynamic riding on country roads.

The new BMW R nineT likewise formed the central focus of the event finale, which featured numerous pioneers and contemporary witnesses of BMW Motorrad history. The model will be launched in spring 2014.

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