Volkswagen Russia announces long-term cooperation with the Russian Biathlon Union

The Volkswagen Passenger Cars and Volkswagen Commercial Vehicles brands today announced a long-term cooperation with the Russian Biathlon Union (RBU). From April 1, 2013, Volkswagen will support the men's and women's teams as well as the youth work of the
RBU. Volkswagen will be present as an official sponsor for the first time at the Champions Race 2013 on April 6 in Moscow.

Within the partnership, Volkswagen will be providing the Russian Biathlon Union with a comprehensive fleet consisting of Volkswagen Touareg, Passat Alltrack, Transporter and Caravelle vehicles. In future, Volkswagen Passenger Cars and Volkswagen Commercial Vehicles will together ensure the mobility of RBU athletes and coaches, for example at the various events in the World Cup and the IBU Cup.

"The Volkswagen Passenger Car and Volkswagen Commercial Vehicle brands are partners of the 2014 Olympic and Paralympic Winter Games in Sochi in the 'Automobile' category. Partnership with the Russian Biathlon Union is another key step on the way to the first Winter Olympics in Russia. We are convinced of the value of this partnership and will play our part in making mobility as comfortable as possible for the Russian national team," said Vratislav Strasil, Brand Manager Volkswagen Passenger Cars in Russia.

As a sign of the partnership, Volkswagen will be involved as a sponsor for the first time at the 'Champions Race'. The world's 20 best biathletes will compete against each other in men's' and women's mass start events as well as a mixed relay race. Volkswagen will be providing a vehicle fleet for the participants and organisers. The event will be modeled on the Christmas biathlon event, the 'Biathlon World Team Challenge' in Gelsenkirchen.

Posted in: Biathlon World Team Challenge,Champions Race 2013,Gelsenkirchen,International,Moscow,RBU,Russia,Russian Biathlon Union,Sponsorship/Partnership,Volkswagen,Vratislav Strasil