Nissan announced that Allen Childs will retire as President, Nissan Canada, following a distinguished career with the company. He will be replaced by Christian Meunier, currently President, Nissan Brazil, who will become President of Nissan's third largest market in the
Americas. Both changes are effective January 1, 2013.
Childs' career at Nissan has spanned two decades including positions in regional operations, dealer operations, parts & service and marketing. In 2002, he became Vice-President, Nissan Canada sales before returning to Nissan North America (NNA) in 2006 as Vice-President, parts and service, where he successfully exceeded business plan objectives during an economic downturn. Named president of Nissan Canada in 2010, Childs led team in developing a comprehensive business improvement plan to strengthen the company's position in Canada - including actions to improve performance of the dealer network and to increase market share.
Meunier joined Nissan Europe in 2002 as General Manager, sales & fleet and has held a variety of positions including Vice-President, sales in Nissan Europe and vice president, marketing at NNA where he established a strategy for interactive marketing and a comprehensive model-line marketing process. In his current role, he has overseen a significant expansion of Nissan's dealer network in Brazil and increasing market share with Nissan being Brazil's fastest-growing brand last year.
Manuel De La Guardia, currently Managing Director, Nissan Iberia, will become Vice-President, sales and marketing, Nissan Brazil, effective January 1, 2013. De La Guardia joined Nissan Iberia in 2007 as Network General Manager. Under his leadership, Nissan Iberia has experienced continuous growth with Nissan becoming the first Asian brand within the Spanish market to reach the eighth position in the top 10 sales. Manuel also significantly enhanced and transformed the dealer network, improving brand presence in strategic areas, which successfully contributed to significantly increased market share.
Americas. Both changes are effective January 1, 2013.
Childs' career at Nissan has spanned two decades including positions in regional operations, dealer operations, parts & service and marketing. In 2002, he became Vice-President, Nissan Canada sales before returning to Nissan North America (NNA) in 2006 as Vice-President, parts and service, where he successfully exceeded business plan objectives during an economic downturn. Named president of Nissan Canada in 2010, Childs led team in developing a comprehensive business improvement plan to strengthen the company's position in Canada - including actions to improve performance of the dealer network and to increase market share.
Meunier joined Nissan Europe in 2002 as General Manager, sales & fleet and has held a variety of positions including Vice-President, sales in Nissan Europe and vice president, marketing at NNA where he established a strategy for interactive marketing and a comprehensive model-line marketing process. In his current role, he has overseen a significant expansion of Nissan's dealer network in Brazil and increasing market share with Nissan being Brazil's fastest-growing brand last year.
Manuel De La Guardia, currently Managing Director, Nissan Iberia, will become Vice-President, sales and marketing, Nissan Brazil, effective January 1, 2013. De La Guardia joined Nissan Iberia in 2007 as Network General Manager. Under his leadership, Nissan Iberia has experienced continuous growth with Nissan becoming the first Asian brand within the Spanish market to reach the eighth position in the top 10 sales. Manuel also significantly enhanced and transformed the dealer network, improving brand presence in strategic areas, which successfully contributed to significantly increased market share.
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