Three months before it even launches in the UK and after stunning the industry with its 'shockingly affordable' Duster prices, the Dacia brand is upsetting its rivals even more by having the audacity to start winning awards. The first trophies to adorn its soon-to-be bulging
trophy cabinet come in the form of three Scottish Car of the Year awards, including the overall title, for its Duster SUV.
In a massive coup for a car that doesn't even launch in showrooms until January, the Duster cleaned up with 'Scottish Car of the Year' as well as scooping the 'SUV' and 'Budget' titles.
"Our new brand, Dacia, has really struck a chord with British buyers since pre-ordering opened just a couple of months ago for the Duster SUV, starting at less than £9,000," said Thierry Sybord, Managing Director, Renault UK.
"We've watched our European neighbours sell tens of thousands of Dacias to happy customers over the last few years and are now delighted to be bringing the brand and its 'shockingly affordable' models to our shores. We're over the moon to be collecting these three awards, our first for the brand in the UK, including Scottish Car of the Year, even before it officially launches in January."
"They also prove what we always suspected. Firstly, that with rugged looks, impressive reliability, great prices and the availability of four-wheel-drive, Duster is perfect for the Scottish market and everything that the weather and terrain can throw at it, whether it's the urban cut and thrust of Glasgow, or a testing drive through the Highlands. Secondly, the Scots know a bargain when they see one. We hope the Association of Scottish Motoring Writers love our next Dacia model, the Sandero supermini, just as much in the not too distant future."
trophy cabinet come in the form of three Scottish Car of the Year awards, including the overall title, for its Duster SUV.
In a massive coup for a car that doesn't even launch in showrooms until January, the Duster cleaned up with 'Scottish Car of the Year' as well as scooping the 'SUV' and 'Budget' titles.
"Our new brand, Dacia, has really struck a chord with British buyers since pre-ordering opened just a couple of months ago for the Duster SUV, starting at less than £9,000," said Thierry Sybord, Managing Director, Renault UK.
"We've watched our European neighbours sell tens of thousands of Dacias to happy customers over the last few years and are now delighted to be bringing the brand and its 'shockingly affordable' models to our shores. We're over the moon to be collecting these three awards, our first for the brand in the UK, including Scottish Car of the Year, even before it officially launches in January."
"They also prove what we always suspected. Firstly, that with rugged looks, impressive reliability, great prices and the availability of four-wheel-drive, Duster is perfect for the Scottish market and everything that the weather and terrain can throw at it, whether it's the urban cut and thrust of Glasgow, or a testing drive through the Highlands. Secondly, the Scots know a bargain when they see one. We hope the Association of Scottish Motoring Writers love our next Dacia model, the Sandero supermini, just as much in the not too distant future."
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