Jaguar Land Rover to celebrate the golden anniversary of James Bond at Paris Motor Show

Jaguar Land Rover will celebrate 50 years of James Bond at the 2012 Paris Motor show by displaying one of the Land Rover Defenders used in Albert R.

Broccoli's EON Productions, Metro-Goldwyn-Mayer Studios, and Sony Pictures Entertainment's upcoming motion
picture Skyfall, in UK theatres October 26. The Double Cab Pickup, driven in the opening sequence by field agent Eve (played by Naomie Harris), will be shown on the Land Rover stand during the second press day on Friday, September 28.

Jaguar Land Rover provided a total of 77 vehicles to the Skyfall production, including the Land Rover Defender, Range Rover and Jaguar XJ for use both on-screen and as production support vehicles.

"Bond is quintessentially British and Jaguar and Land Rover are two of the most established and globally recognised British brands, so it was a natural step for us to involve them in the film," said Co-Producer Andrew Noakes, a veteran of 11 James Bond films.

Alongside Daniel Craig as James Bond, the cast includes; Dame Judi Dench, Javier Bardem, Ralph Fiennes, Berenice Marlohe, Naomie Harris, Ben Whishaw and Albert Finney.

Global Brand Director for Land Rover John Edwards said, "Land Rover is extremely proud to be associated with the new James Bond film Skyfall. The iconic Land Rover Defender is recognised around the world for its rugged appeal and the Range Rover is the pinnacle of SUV luxury and capability. Both vehicles are renowned as examples of excellence in British design and engineering."

Adrian Hallmark, Global Brand Director for Jaguar said, "The Jaguar XJ is the most advanced technological vehicle that Jaguar currently produces. Constructed out of aluminium, its chassis is lightweight yet immensely strong allowing the car to blend responsive handling with effortless cruising over long distances. The XJ benefits from the very latest generation of entertainment and comfort technologies, and together with its award winning design, creating a unique combination of luxury, technology and performance which is unparalleled."

Posted in: 50th Anniversary,Adrian Hallmark,Andrew Noakes,Daniel Craig,Double Cab Pickup,International,Jaguar,Jaguar Land Rover,James Bond,John Edwards,Land Rover,Paris Motor Show 2012,Shows/Expo,Skyfall