Strong first half of the year for Honda corporate sales; increase of 11 per cent

Honda has strengthened its position in the corporate market by posting a sales increase of 11 per cent year on year between January and June 2012. This positive result has been boosted with a 26 per cent year-to-date increase in true fleet performance.
Honda's true fleet performance excludes rental and Motability sales and the increase has been driven by particularly strong results in March (up 15 per cent on last year), April (up 55 per cent), May (up 94 per cent) and June (up 97 per cent).

Honda's British-built cars are the key models driving this growth, with the new Civic proving popular with corporate customers. The ninth generation version has accounted for more than 4,000 sales so far this year – three times as many as the same time in 2011.

"Our customer base in the corporate sector has grown significantly this year, and the new Civic is proving to be a popular choice for company car drivers looking for a high power, low tax alternative to the more mainstream rivals," said Ed Hummel, Manager - Corporate Operations at Honda (UK).

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