March 12, 2012

Toyota giving 100 cars to 100 non-profits in 100 days

Do you know a non-profit that could make great things happen with a new car? At 12.00 PM ET/9.00 AM PT today (Monday), applications has been open for Toyota’s 100 Cars for Good, a major
national philanthropy program in which the automaker is giving away 100 cars to 100 non-profits over the course of 100 days. Winners will be selected each day through public voting on Facebook.

Application materials and complete information on the program are available at www.100carsforgood.com.
> 100 Cars for Good video
> 100 Cars for Good logo and photos

“At Toyota, we appreciate what a big difference a new car or truck can make for organizations that are doing so much to improve lives and strengthen communities across America,” said Jim Lentz, President and Chief Operating Officer of Toyota Motor Sales. “Over the past 20 years, Toyota has contributed more than half a billion dollars to nonprofits throughout the US. 100 Cars for Good allows us to build on that commitment in new ways, putting the public in the ‘driver’s seat’ as we work to help community organizations broaden their impact in neighborhoods nationwide.”

Applying for the 2012 100 Cars for Good Programe
> Registered 501(c)(3) non-profit organisations and non-profit Native American or Alaskan tribes with sovereignty can apply online at www.100carsforgood.com. This address will link to the 100 Cars for Good Facebook page
> 100 Cars for Good applications will be open for two weeks (until Monday, March 26 at 11.59 AM PST), or until 5,000 applications are received. From this group, 500 finalists will be selected and certified by an independent panel of experts. Finalists will be notified in April
> Each finalist will then submit a short video and explanation on how a new vehicle would help further its work.  Both will be featured on the 100 Cars for Good site
> Public voting on the finalists will begin on Monday, May 14 at www.100carsforgood.com with five organisations up for consideration each day for 100 consecutive days
> The four runners up each day will each receive a $1,000 grant from Toyota
> Finalists will be eligible for one of six Toyota models, including the Camry Hybrid, Highlander SUV, Prius v hybrid, Sienna minivan, Sienna Mobility or Tundra full-sized pickup
> A six-year, 100,000-mile powertrain warranty will also be provided for each vehicle, compliments of Toyota Financial Services


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