March 20, 2012

Abarth planning to support Goodwood Aviation Show during Festival of Speed

Sports car brand Abarth could be taking to the skies as well as the tracks at this year’s Goodwood Festival of Speed, after a proposed agreement with the famous event’s Aviation Show.

It demonstrated the potential tie-in last week (March 14) at the Festival’s
annual press day, showcasing its Abarth-branded stunt plane, as well as two high performance models: an Abarth 500 esseesse and an Abarth Punto EVO.

This year, the Goodwood Aviation Show will be more prominent within the Festival of Speed, which runs from 29 June-1 July, and is situated in the stunning Goodwood Parkland site for the first time to make it more easily accessible to the event’s 180,000 visitors.

Daily air displays are a popular Festival attraction and this year will be no exception, with plans for the Abarth stunt plane to appear alongside other interesting fly-pasts, including the famous Red Arrows.

Abarth is set to take part in the Festival’s Moving Motor Show as it has done in previous years, but it’s hoped the link with the Aviation Show will bring a new audience to the performance brand.

“Goodwood have been looking at ways to strengthen the link between its hugely successful Festival of Speed and the Aviation Show, and we were happy to offer the Abarth stunt plane,” says Ivan Gibson, Head of Abarth UK.

“The association is there for all to see – our high performance cars on the world famous Goodwood track and our high performance stunt plane in the skies. I hope everyone will enjoy the connection.”

The aircraft, flown by professional stunt pilot Mark Jefferies, is an Extra 300L two-seater aerobatic monoplane powered by a 300 hp fuel-injected Lycoming AEIO-540 engine. The light-weight 300L has a welded steel tube fuselage covered in aluminium and fabric, and is capable of more than 200 mph.


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